Scholar stylists share their visions of the place SF trend has been, and the place it’s going

Student stylists share their visions of where SF fashion has been, and where it’s going

Within the age of Instagram influencers, selfies and the high-definition pink carpet, the concept of “styling” fashions and pictures has grow to be ubiquitous. However what does an expert stylist really do?

A wardrobe or prop stylist, working with a inventive workforce that normally features a photographer and artwork director, conjures a imaginative and prescient after which brings it to life. The ultimate end result — whether or not seen on an individual, a billboard or in a trend journal — is coordinated to convey a model message or inform a narrative using clothes, hair, make-up, equipment and poses. Finished properly, the impact is easy — and memorable.

Natalie Smith’s superior trend styling class at Metropolis School of San Francisco is one native avenue for aspiring stylists to discover the sector. Smith — a contract trend present producer who co-produced the Macy’s Passport trend present for 21 years — has been educating the styling course at Metropolis School since 2012. Final semester, Smith charged her college students with making a four-page editorial unfold, to run in a journalistic publication with the aim of conveying a narrative and resonating with a non-fashion reader/viewer.

“Chances are you’ll put on many hats similar to Artwork Director, Prop Stylist, Hair/Make-up Stylist, Photograph Editor,” the project warned. Moreover, college students wanted to incorporate one feminine and one male mannequin; a DIY prop or accent; a temper board as an instance the story idea; a timeline and funds; and a credit record. The grade was based mostly on “how properly (the) editorial unfold conveys a succinct trend story and your general presentation.”

Listed below are six standouts that supply a window into how these college students see the Bay Space, and excerpts from their accompanying write-ups of the venture.


Yeliz Deniz

Title: Burning Man Model

Inspiration: “Burning Man has a really distinctive and inventive trend type. When you thought pageant type was spectacular, you’re about to see that Burning Man is a totally completely different ball recreation — from goggles to sparkle and placing stomping boots.”

Behind the shoot: “I made a decision to create my glitter hats for Burning Man final yr, and I made 10 of them (with) many alternative coloration of sequins.” Deniz and the male mannequin’s outfit had been black, and since the climate wasn’t sunny, the photographs had been edited to emphasise cool colours and make Deniz’s hats pop. The picture shoot location was Baker Seaside, website of the primary Burning Man in 1986.

Fashions: Yeliz Deniz and Kent McAleese


Carlie Louise Williams

Title: Motion within the Metropolis

Subtitle: “The town is at all times transferring, and so are we”

Inspiration: “Amid the hustle and bustle of town (are) the folks which can be very important to creating and sustaining its character; those that encourage others with their poise, with what they put on, and with how they transfer. They’re at all times hopping from one bus cease to a different, whether or not to run a easy errand, exit in town, or accomplish one thing nice. In what most would name a bus experience to be mundane, there are a couple of gems that shine brilliant on what San Francisco is all about. They’re creative people that reside and breathe town. They work via the trials and errors of dwelling within the concrete jungle, and so they do it with simple type. It’s these people — those that catch an individual’s eye on a crowded cable automobile —that fulfill the distinctive, expressive and creative allure that’s San Francisco.”

What she realized: “I realized that you must make sure that your mannequin will not be sporting the garments that you just plan to return whereas she is getting her make-up finished! I additionally realized that planning sooner than later was the right alternative, as a result of the rain delayed our itinerary considerably. One other main factor I want I had considered sooner was to submit an software for a allow to shoot on BART.”

Fashions: Thomas Demauriea Goward and Candice Liang; make-up artist Imani Goodwin


Nina Vo

Title: Transvisual

Subtitle: “Self-Love. Be Your Personal Individual.”

Inspiration: Trans magnificence empowerment. “I used to be listening to my fantastic professor Ardel Thomas lecture in regards to the historic moments within the LGBTQ’s actions. It was the start of all of the homosexual rights and actions. Nonetheless, these tales had been slowly forgotten by the youthful LGBT. I used to be so moved by the lecture and determined I wanted to do one thing to share this to the general public. What can I do? Then, I noticed a CCSF alumni’s works featured on i-D journal. I assumed to myself, ‘If she will use her expertise to discover her cultures to the general public, I might do the identical to my group, too.’ Therefore, this venture got here into form. … We’re not skilled however we did what others can’t: We give the group an opportunity to shine, the visibility to the general public eyes and surpass our limitation (and objection).”

Concerning the look: “An in-your-face distinction of lovely people in opposition to the damaged politic, the chaos and the legal guidelines.” Shot close to Aunt Charlie’s Lounge.

Mannequin: Alida Pepper


Olesya Fefelova

Title: A Day within the East Bay

Inspiration: “You get up in your comfortable mattress, and it’s one other sunlit morning in Lafayette. When you are making breakfast, you’re joyful and completely satisfied. You are taking BART to go to work or seize your pet and drive to Paso Nogal Park to hike amongst its stunning wooded hills or just get pleasure from a shocking view of the bay. Every little thing is feasible in East Bay! Somebody may suppose that town and the Bay Space are the identical factor. Solely dwelling right here you’ll be able to inform the distinction.”

Behind the shoot: “I used to be not only a stylist, but additionally a photographer. My photographer agreed to be a mannequin and she or he retouched the photographs after. Probably the most difficult (ingredient) was to search out the places, discover time handy for everybody, educate my canine learn how to pose and to make all of it work on the finish.”

Mannequin: Eugene Vasilenko


Madrid Quesada

Title: Again to Work

Inspiration: “I needed to carry again the previous San Francisco really feel. I started to take a look at images from the 1900s via the 1950s. I particularly fancied the workwear of males’s clothes throughout that point and needed to indicate how these cuts and silhouettes are nonetheless related in right now’s trend. There’s something so stunning within the development of older/classic clothes. I favored exhibiting the longevity of sturdy clothes and the way each women and men can incorporate these kinds into their each day apparel even to today.”

Concerning the look: “I made a decision to drag clothes that had a timeless really feel. For the DIY ingredient I utilized a newspaper of The Chronicle to make a lunch bag as a prop for the employees to herald a enjoyable interplay. All of the clothes was both pulled from my very own private archive or purchased from Goodwill. I needed to indicate how one can nonetheless be modern and budget-friendly with spending solely a grand complete of $88 on wanted equipment and clothes. The clothes included native manufacturers similar to Hole, Levi’s, Timbuk2 and Banana Republic.”

Behind the shoot: “We had been scheduled to shoot Nov. 19 from 3-5:30, and that’s precisely the way it went. As a result of the whole lot was so properly deliberate out and ready … the schedule went simply as deliberate. I made positive to offer myself and my workforce loads of time to grasp and clarify the sensation I needed so that everybody was on the identical web page.”

Fashions: Lianesse Quesada and Geoffrey Quesada (stylist’s sister and father); make-up artist Lolita Mendez.


Luis Guerrero

Title: Enjoyable & Journey

Inspiration: “I began noticing extra girls between (their) 20s and 50s are sporting garments and equipment which can be extra comfy. I see boots, heat sweaters, comfy pants and generally elegant and enterprise put on for assembly up at a restaurant throughout wintertime. They like getting collectively to cease by for espresso, speak about completely different topics and stroll collectively outdoors to take photos of themselves.”

Behind the shoot: “Considered one of my fashions is aware of indicators (Guerrero is deaf) and helped with deciphering for me, and she or he was in a position to share and talk messages between me and my photographer. More often than not, I used my cellphone to speak (through textual content) with my photographer throughout break time.” The fashions didn’t need their names used.


Laura Compton is a San Francisco Chronicle workers author. Electronic mail: [email protected] Twitter: @lauracompton

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