Cache Valley businessman Frank Dickson remembers many years in the past consuming at a comparatively new quick meals chain restaurant in Ogden known as Taco Time.
When Dickson returned house to Logan, he was satisfied the institution would play properly in a school city, however his father-in-law, who owned a restaurant, thought in any other case.
“‘You couldn’t promote $100 price of tacos every week in Logan!’” Dickson remembers him saying.
However, on Aug. 8, 1968, Dickson opened Taco Time at 90 E. 400 North in Logan, the place it has remained ever since. Dickson’s franchise only recently marked half a century in enterprise, and he touts it because the oldest steady quick meals institution within the metropolis.
“Thanks on your loyal assist over time by making this 50th anniversary doable,” Dickson mentioned.
Dickson is at present the owner of the Logan Taco Time franchise in addition to three others in Idaho and two others in Utah.
“I wish to preserve monitor of issues,” he mentioned.
Dickson just isn’t as concerned within the enterprise as he as soon as was, handing a lot of the operations off to his son, Doug, proprietor and supervisor of the Logan Taco Time.
Over time, Doug has seen quite a few prospects who’ve longtime ties to the Logan franchise.
“There are lots of people that come right here that point out to me, ‘Oh, I used to be one of many first workers when this began’ or, ‘I do know your dad,’” Doug mentioned. “There’s lots of people which have been coming right here because it opened.”
He famous how Taco Time sits at a busy intersection, 400 North and 100 East, and is off of Freeway 89, which is a straight shot as much as Utah State College.
“I feel one of many greatest causes for fulfillment, a minimum of one of many components, is that it’s in a very good location,” Doug mentioned. “We get lots of visitors. Going as much as Bear Lake … it’s near campus; it’s near downtown.”
Fifty years in the past, the constructing that homes Taco Time didn’t exist. However Dickson, a Layton native who graduated with a enterprise diploma from USU, noticed potential within the property and made funds on a portion of it he bought in 1962.
Dickson, who served within the U.S. Military, felt like he may very well be a businessman, owing to the truth that he’d earned a enterprise diploma, labored at a grocery retailer and his father-in-law was in enterprise.
Within the fall of 1967, Dickson met two franchisees in Ogden who owned Taco Time, an institution based in Oregon in 1960.
Dickson tried the meals together with his household and appreciated what he ate. He thought the meals was distinctive and stood in distinction to spicier Mexican meals, which was extra frequent then. The concept of drive-through Mexican meals was simply beginning to pop up as properly.
Dickson constructed the Taco Time constructing on the purchasing heart on 400 North in time to open in the summertime of 1968 with some 35 workers. He nonetheless remembers that opening day.
“It was actually very busy. Individuals needed to wait to get within the door,” Dickson mentioned.
He mentioned it was overwhelming to function the franchise at first.
“Taco Time didn’t have a very good system to coach you,” Dickson mentioned. “We discovered most of it via my father-in-law’s expertise and my enterprise background.”
Just a few years later, the Logan Taco Time added a drive-thru. The upstairs of the constructing grew to become a baseball card retailer, which is not there.
The constructing itself went via a lot of exterior renovations over time. Only recently it acquired a brand new paint job.
Dickson’s success with the Logan Taco Time franchise would lead him to start out others, together with franchises outdoors of Utah.
Dickson’s son, Doug, began working on the Logan Taco Time when he was a boy, doing small duties right here and there earlier than working his manner as much as administration.
Doug, who was solely two and a half years previous when his dad and mom opened the franchise, is proud to hold on what his dad and mom constructed. He confirmed that satisfaction Friday morning when he hung a banner on the Taco Time’s entrance proclaiming it has been in enterprise half a century.
“I’m glad it’s been so profitable over time and that we are able to … proceed it,” Doug mentioned.
Dickson is happy with the way in which enterprise has gone and expects the Logan Taco Time to proceed.
“I really feel just like the meals is properly accepted, and there is hardly any purpose why it should not proceed to achieve success so long as it is managed correctly,” he mentioned.